Animation Storyboard

Above is a storyboard for my animation which will form the promotional video for the company. The intended length for the animation is 10 seconds and aims to reveal the company products whilst familiarising the audience with the slogan of the company as well as the logo. The animation starts with a long shot of the bottle rolling into frame on light wood desk, when the bottle reaches the centre of the frame, the camera then begins to track alongside. After this 2 second scene, the animation will then cut to an aerial shot where the main focus will be on the bottle continually rolling. The light wood table will fill the frame of the shot and after 1 second, the bottle will reveal the company slogan – this will be too large in the frame to fully understand, however, it will contrast highly against the light wood of the table drawing the audiences eye. After this, another aerial shot will be used to reveal the text in an wide angle – just after this cut has occurred, the bottle will stop rolling label side up and will align closely to the company slogan which will have left alignment. The framing of this wide angle aerial shot will allow the audience to see the table in full horizontally, but will show the grass floor at the top and the bottom of the frame. The animation will be set in a countryside environment, where a tree can be seen in the foreground just behind the table and fields can be seen in the background. This gives the audience a sense of where the ingredients used within the product are grown, and will also help to reinforce the notion that everything in organically grown without chemicals or genetic modifiers.