Media Project Two

Above are the three poster designs I have created for my products, each one features a unique layout that fits in with the house style of the company. Within the three designs, the table object is kept in the same place and the only thing that differs from one design to another is the type of fruits on it, this is meant to represent all of the different ingredients that make up the juice drink. Furthermore, as the fruits change from one design to another, so does the background, this is meant to represent the different countries in which the different fruit is grown in. The subtle difference is meant to suggest that the company engages with local communities all around the world which further suggests different positive messages about the company. Additionally, these backgrounds can be further developed as the online versions of the posters can have animated backgrounds, this will make them to more visually interesting as there is some sort of subtle movement occurring, whereas the print-based posters will have static backgrounds. And lastly, alignments of the bottles within each poster is also meant to make it more visually interesting both individually and as a group, as the same table is planned to be used throughout all three posters when they are placed side-by-side they supposed to produce a panoramic view or a triptych image.

Above is a plan for my website. Taking vast amounts of inspiration from my moodboard and also adhering to generic layout conventions used with all of the images, I have created a rough plan of how I will structure all of the elements:

Header – The use of a header or menu for my website will be essential for the audience to navigate to the information that they need to access, however, it is undecided yet whether it will be static or adaptive. Secondly,

Banner Image – The use of a banner image is a very common and regularly used convention, seen within my moodboard it gives the opportunity to the audience to see the product and what it looks like. I will also follow this convention by showing a rendered version of my product which will also be accompanied by support text to aid in promotion. As well, I would also like the image to change every 5-10 seconds potentially showing the other products that the company has to offer.

Grid – The use of a grid structure is another convention that is used by some of the websites in my moodboard. I will stick a very rigid grid structure, mainly because I feel it organises the websites in an aesthetically pleasing way. Within the image above, I will have separate sections for the history, other products and promotional videos (as well as others) for the audience to access, however, these still need to be planned.

Footer – Commonly, the bottom of the website is reserved for the Term’s & Conditions of the site and also the fine print for usage. I will adhere to this convention, stating T&C’s, copyright and other legal information that would be used on a normal website.